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STAN LEE: 1922-2018
Posted: 111518

The Man Who Single Handedly Changed the Comics Industry Dies at Age 95

Born Stanley Martin Lieber, on December 8th 1922, the man the world knew as his pen name "Stan Lee" died at the age of 95 at Cedar Siani Hospital in Los Angeles, California.

Stan entered comics working as an assistant in 1939 at the new Timely Comics (later Marvel) a pulp magazine and comic-book publisher owned by his uncle Martin Goodman. One of his first comic writing assignments was on Captain America in the early forties. With the advent of World War II, Stanley left comics to serve in the military  as a member of the Signal Corps, repairing telegraph poles and other communications equipment, before working for the military for wartime propaganda. After the war he returned to comics but had aspirations of becoming a "legitimate writer". Feeling the need to separate his comic work from any potential literary works, he adopted the pen name "Stan Lee" for comics use, saving his real name for actual literary works (his self described: "Great American Novel"). Stan would eventually change his name legally to "Stan Lee" to avoid confusion.

When Timely evolved into Marvel Comics in the early 60's it was in financial trouble due to falling comic sales in a weak market. Cross town industry rival National Periodical Publications (DC Comics) was seeing success with their new team book the Justice League of America as well as re tooled versions of their 40's heroes: Flash, Green Lantern and others. Goodman assigned Lee the task of "creating some superheroes" to test the market and hopefully increase sales. From this, Stan and several staff artists including Jack Kirby, Steve Ditko, Don Heck and others would create the Fantastic Four, Spider-Man, the Hulk, Doctor Strange, the X-Men, Iron Man and what would eventually be known as the Marvel Universe. The Marvel characters were different than other superheroes. They lived in actual cities and suffered from real world problems such as paying the rent and catching colds.

To facilitate production, Lee created what was called the "Marvel Method". He, or later other writers, would come up with a story idea then the artist would draw the issue. The writer would then dialogue the issue. Most comics at the time were done full script giving the artist less input into the final product. Using this technique writers could produce more titles and meet their deadlines. While his Marvel Method of production sped things up and gave artists more freedom, it also came with what would eventually become a heavy cost. With the lines blurred between writer and artist, creative credit also became blurred. Who created what and at what point in the process all became points of debate. On paper the workload was equally divided between the writer and artist, in practice this was many times not the case. Also with more creative freedom came a heavier workload to the shoulders of the artist. Lee's Marvel Method allowed for a creative explosion from Marvel in the sixties but it would also hamstring artists rights for decades to come.

Lee wrote the bulk of the Marvel books in the mid sixties before becoming editor-in-chief, then publisher when Martin Goodman stepped down, to chairman and eventually chairman emeritus. Under his leadership fans learned who worked on the books. Everyone in the "Bullpen" got a nickname and creators appeared in the comics. In doing this Lee tore down the walls between the creators and the consumers. The inclusion of "Stan's Soapbox" on the editorial page each month ("Bullpen Bulletins") also gave Lee a platform to speak directly to the reader on issues ranging from the self promotional greatness of the Marvel Universe to the Vietnam War, racism and poverty. All of this resulted in a cult of personality around Marvel Comics that saw the publisher increase their fanbase and helped to outdo their rivals, DC Comics.  By the end of the decade Stan Lee and Marvel Comics were synonymous with one another in the minds of fans, a relationship that would stretch down the years to today.

Lee eventually left New York to move to Los Angeles to oversee Marvel’s animation projects. He was given the honorary mast head of "Stan Lee Presents:" across the top of the splas page of all Marvel Comics until 1988. He was also paid $1 million a year by Marvel until the company filed for bankruptcy in the early nineties when the speculator market collapsed. Lee ended up suing Marvel over royalties from the Spider-Man film and other Marvel film projects but they settled out of court for a rumored $10 million dollars. During this time Lee also gained mainstream fame making cameo appearance in major Marvel movies and TV shows. Starting in the 1980’s with an appearance in the Hulk/Daredevil made for TV movie featuring Lou Ferringo and Bill Bixby through recent appearances on The Big Bang Theory, movies like Mallrats, reality TV shows and of course Marvel/Disney's current slate of films. In doing so, he became the most famous comic book creator of all.

During this period Lee also had a number of publishing ventures including a 12-issue limited series from DC (“Just Imagine”) and the failed Stan Lee Media, an internet based company but most of his companies failed. He and Marvel eventually reconciled. Lee was inducted into the comic book industry's Will Eisner Award Hall of Fame in 1994 and the Jack Kirby Hall of Fame in 1995. He received a National Medal of Arts in 2008.

Recently, he had suffered ill health, was hospitalized for pneumonia from which he died. His wife of seventy years, the English model Joan Clayton Boocock, died in 2017. Stan Lee is survived by their only child, their daughter JC Lee, and his younger brother Larry Lieber who will take control of his reportedly $30 million dollar estate.
 

Images © Copyright 2018 by their respective owners No rights given or implied by Alternate Reality, Incorporated Source: Various Sources

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